Our Portfolio

Besides The Petzbe App & Community…

Building and maintaining the Petzbe app & community is our biggest achievement. But here's some other stuff we've done!


Pretty Litter

Content & Social Media Strategy

In 2017, Co-Founder Chelsea Rose Williams collaborated with Pretty Litter, introducing an authentic content strategy featuring real cats in their natural environments. The incorporation of organic, authentic content, coupled with clever and humorous copywriting became the foundation of Pretty Litter's successful marketing strategy that they continue to leverage today. 


Universal Studios

Pre-Launch Campaign - The Secret Life of Pets 2

We successfully collaborated with Universal Studios for the movie "The Secret Life of Pets 2," executing a 4-week campaign featuring four themed challenges on our app and social channels. Thousands of pet owners actively participated on Petzbe daily & our campaign reached millions across our channels.


Lend a Paw

Helping Animals In Need

We've raised almost $200,000 for animal rescues and causes through our Lend a Paw campaigns.


Petzbe TikTok SpokesDog

Penelope Has Gone Viral

Our Petzbe SpokesDog and team member Penelope has has 255K Followers, 7M Likes & Top Post with 19M views.

@penelly.watches.telly wow‼️‼️‼️ i rly need a trampoline now!!! 💕💕💕‼️‼️‼️ Great commercial. 📺 #dogsvideo #funnydogs ♬ original sound - Penelly Watches Telly

Salmon Breath Mints

For a Delicious Salmon Breath

Our limited edition Salmon Breath Mints were designed exclusively for the Petzbe community.